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Template: Instagram Strategy Deck

Lizzie Campbell's avatar
Lizzie Campbell
Mar 02, 2026
∙ Paid

Whether you’re a brand strategist looking to add Instagram strategy to the mix, a social media manager who’s ready to level up your client-facing process, or just want to have a beautiful and cohesive place to create your own Instagram strategy, this template is for you.

This 18-page template has everything you need to knock the socks off your clients and seriously uplevel your process in hours, not years.

What You Get

  • 18-page template, with both Indesign and Canva compatible templates

  • PDF Instruction + Implementation Guide

  • Example PDF of a filled out template that I’ve used for a real client

  • BONUS Instagram Feed Canva mockup to use for your presentations

Includes Pages For

  • Cover page

  • Content strategy

  • Feed mockup

  • Bio, display name + profile photo suggestions

  • Ideal audience persona

  • Examples of posts for each

  • Hashtag bank

  • Brand voice guide

  • Strategy for posts, Reels and Stories

  • Suggested posting schedule

  • and more!

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